MKRF Initiative: Health

Campaign: Vaccine ka Intezaar – Ehtiyat Darkaar

Date: February – March, 2021

The Challenges

Promote need for extreme caution

  • Destroy myths and misconceptions about the expected covid vaccine.
  • Create a welcoming mindset about the expected vaccine.
  • Unite the country into the belief that the Covid pandemic is a national calamity. Protecting ourselves, our families and all Pakistan is the responsibility of each one of us.