MKRF Initiative: National Disasters

Campaign: PUKAAR (Cry for Help)  for IDPs’ of Swat

MKRF launched an intensive and passionate campaign highlighting the sheer scale of human suffering. The outpouring of help was tremendous. MKRF was able to channelize contribution effectively.

MKRF collected funds and relief goods for the millions of Internally displaced persons of Swat. The campaign was widely acknowledged as one of the most effective campaigns for IDPs.